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Creative Advertising Has a Long Tail

Published by Joseph Ferrara (2) February 28th, 2008 in Marketing tips. Comments

Businesses should always be looking for interesting and creative ways to advertise and market, both online and offline.

Clever ads have a long reach. Not only are they attention grabbing in the actual location, clever ads gets spread around via newspapers, magazines (maybe a TV spot), as well as online, via blogs, forums and social bookmarking sites. If it’s videotaped, as the one below was, you have potential YouTube virality. Brand awareness, baby.

Here’s a creative approach from India . An escalator advertises a hair salon. As each step comes down, a new hairstyle is attached to the model. (Run the video in the salon window and you have recognition reinforcement.)

h/t Adverbox

Other Advertising and Marketing Posts:

How to Get Your Ad to Stand Out: Bellyvision

Creative Marketing: Talking Ads

Why You Should Advertise on Coffee Cups

Neuromarketing : Pushing the Brain Button

Scent Marketing: Leading Consumers by The Nose

Color Marketing: Color Your House Sold.

Illuminated Marketing

Experience Marketing: Can an Illusionist Sell a Home?

Aroma Advertising: Got Milk and Cookies?

Unconventional ads: Barf Bags and Eggshells

Talking Urinal Ads

Talking Poster

Marketing with Talking Avatars: Oddcast

Animation Marketing

Female Bot Sells Condos on Miami’s Millionaire Row

More marketing posts here.

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  • Speaking of creative advertising, online marketing advertising – internet advertising is an effective and popular way of introducing and selling of marketing products and services, as it provides hassle-free and cost effective way of buying and selling products. It is for this reason that online advertising becomes the most efficient and cost-effective way of marketing advertising, be it for the browsing consumers or the marketing companies.


    advertisers should see to it that their sites include images or pictures of their ads. This is the basic way of attracting and hooking browsers, marketers or potential costumers, to every online marketing advertising – internet advertising sites. :-)
  • That really is an eye catching ad and will leave a lasting impression in most viewers minds. The long tail is really important especially in the online marketing of Real Estate.
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