Advertise. Offline.
At last count, Ashton Kutcher had 1,035,751 and CNN had 1,016,319 followers.
via Adage
With over 80 million bucks, you’d think you’d see at least 1 Zillow billboard ad.
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During a notorious conversation with Rob Hahn, toiling VP of Marketing for Onboard Informatics, the company that brought real estate search out of the Dark Ages with its Lifestyle Listings Search Engine, we questioned the efficacy of the real estate panel format.
While highly informative, panels tended to dovetail into group high-fives, with little disagreement between [...]
Located in the center of Moscow, this BMW ad is more than one and a half acres!
What’s interesting about the ad, aside from its length, is it has a few FULL SIZE cars attached to it. At night, their headlights and tail lights glow in the evening. Now that’s an ad that will stop traffic.
via [...]
Clear Channel is a leader in innovative outdoor advertising (no, that’s not their ad above). Their digital billboard ads can’t be missed on the interstate highways.
Here are 10 outdoor advertising tips from the CC boys and girls:
Use text that is simple, clear, and easy to read
Use large legible typefaces. As a general rule, upper and [...]
The idea of blending online and offline marketing techniques seems to be a trend. Has anyone noticed the digital Clear Channel slideshow billboards? (I’m waiting for a real estate broker to run a home slideshow on one.)
Here’s an interesting interactive billboard by Sharpie permanent markers. Just like on the web, a person can stop by [...]
Trulia is looking for a rockstar salesman to get Fortune 500 company advertising, which will compete with individual agent ads and house listings for consumers’ attention.
From Trulia’s ad on Craigslist (12/12/08):
Trulia is currently seeking a rockstar Account Executive to join our New York-based online media sales team. You will be responsible for generating new business, [...]
At least that’s how I read their new billboard ad, placed near Starbucks’ corporate headquarters in Seattle, Washington (plus 140 more in town). Ouch. And you thought blog wars were nasty.
via CNN (thanks to Josh Dorkin for the tip)
Got funny? Send it over to sellsius@gmail(dot)com
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