Archive for the 'MLS' Category

Are Online Real Estate Comps A Load of Crap?

Cheech: “Look like dog shit ”
Chong: “Hmm…smell…”
Cheech: (sniffing)…”Smell like dog shit”
Chong: “Hmmm…Taste…”
Cheech: “HUH?”
Chong: “TASTE”
Cheech: (tasting)….”Yuck, taste like dog shit ”
Chong: “Hmmmm…Good thing we don’t step in it!” (or use it for our comps)
My Zillow Google Alert turned up this post: Never use Zillow.com to Comp Properties and Here’s Why.
The author explains that Zillow [...]

Achilles’ Heel of Real Estate Listing Sites: Accuracy

This listing agent complained that her MLS listings, with recent price reductions, were not updated on a third party real estate listing site.
This last point, regarding accurate information, is where we experience the biggest problems; not because of the service WE as REALTORS® provide, but because of the many other sites that are picking [...]

When Photos Don’t Help Sell a House

This recent Point2 study confirmed what most real estate agents already know– the more house photos, the more listing views, interest and leads generated. But what if you have a home with extremely unappealing aspects– do you photograph the bad with the good? Do you limit the negatives and accentuate the positives? [...]

Real Estate Ad of the Day

The Memphis Area Association of Realtors is trying its hand at cartoon marketing. Go to HopOfftheFence.com to check it out.
Wonder if it’s working?
Image from Ominous Comma .
Technorati Tags: Real estate, Marketing, Advertising, Memphis MLS

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MLS News: San Francisco MLS Will Remain Open to Public

The San Francisco Multiple Listing Service will evidently extend public access to the database until the end of February, 2007, according to Realtor Amy Blakeley (San Francisco Real Estate), who spoke to a SFAR representative.
Check out Amy’s blog for her insights and commentary on the San Francisco market.

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