Archive for the 'zillow.com' Category

Reachd Running Google Adwords Training Camp

Stephen Jagger, Founding Partner at Reachd.com (and Ubertor) asked if I’d mind posting information on their April 17, 2008 training event being held from 9 am - 12 noon at Zillow headquarters in downtown Seattle, 999 3rd Avenue, Suite 4600 (great views up there). Why not?
They are offering a 3 hour Google Adwords real […]

Zillow Mortgage Marketplace is Lead Generator for Mortgage Lenders

Lead generation is a broken business model. It is an unsustainable business model. The lead gen model on the web is not something I would invest in.

–Zillow’s Rich Barton , November 2007 (quote source)
Really? Hmm…
Zillow’s new offering is a lead generator called the Mortgage Marketplace. Mortage professionals sign up with […]

Trulia v. Zillow: Who’s Hot, Who’s Not

According to The Industry Standard’s post entitled “10 Net Services that will succeed and 10 that will probably fail“, Trulia is hot and Zillow is not. Is Zillow really going to the dogs (wink)?
In the words of David Gibbons of Zillow: OUCH!

Rich Barton and the gang shouldn’t feel too bad. They […]

Zillow’s Smart Search Ain’t So

Zillow (Big Z*) just announced its new Smart Search feature. Here’s our review: It ain’t. It’s as fuzzy as most of the real estate search engines out there.
According to Dave Beitel, Zillow’s chief technology officer,
Smart Search sets a new standard for online real estate search and solves one of the biggest challenges […]

Open Letter to Zillow: Put Buyer’s Agent on Virtual Sold Sign

Dear Zillow,
We heard about Zillow.com’s Virtual Sold Sign program and thought you should be fair to buyers’ agents and include them on the Virtual Sold Sign.  After all, it takes two to tango.
Sincerely,
Joe and Rudy
Sellsius

Zillow To Put Virtual Sold Signs on Homeowners Virtual Lawns

Imagine you just bought a home and the real estate agent who sold it told you he was keeping his sold sign on your lawn indefinitely. He says it’s good for his business. You’d like that wouldn’t you? Well, at Zillow.com that is exactly what will happen on your Zillow listed […]

Trick or Treat: Zillow to Buy Active Rain

Happy Halloweenie. (we couldn’t resist T)
Zillow is now pitching its goods and services in the Active Rain community. Zillow’s Spencer Rascoff has joined Active Rain. He says he’s there to blog– but it appears he’s mainly there to advertise for Zillow. Gadzooks, his first few posts are basically Zillow ads. (The one […]

The Future of Real Estate: Is Zillow Realty Coming?

The domain names Zillowrealty.com and Zillowrealestate.com are registered to Zillow.com (Zillowrealtor.com was taken by Primec Services– go get ‘em NAR)
Is this just protection against others trying to capitalize on their name or is a Zillow brokerage a part of their grand scheme plan? It would be nice to know if your ad dollars […]

Real Estate Myths or What I Did on My Summer Vacation

In the Gospel according to NAR, 77% of buyers use the internet to search for homes. This stat has become sacred dogma, incessantly chanted by MSM and the bloggerati. It provides the philosophical foundation for putting your listings on all manner of websites. It requires you do penance to upgrade to […]

Would Homes Sales Decline With Full Transparency?

Too much information?
Real estate transparency is the Holy Grail of internet companies like Zillow.com. The theory is that full information disclosure will lead to wiser decisions. OK, I can buy that. But what if the wiser decision is not to buy the house? Perhaps full disclosure, may actually discourage sales of homes? […]