Bad branding. Who approved these logos?
(because they’re the easiest?)
(trying to take the pain out of seeing the dentist?)
(This must have been a pain to get approved)
(gotta go boys. Looks alot like Dick’s below)
Sinkist?
After years of fighting allegations that their logo was satanic, P&G changed to one which risked no such grief. It is now painfully boring.
(Where do you park?)
Nathan’s could use this one
Brazilian Institute for Oriental Studies (yes, that is a temple). This won bt3a’s Phallic Logo award in 2005.
Lost in Translation: Sometimes foreign brand names don’t travel well.
Sources: Google Images; crossroads; presentation Zen; get hypocritical; bt3a;
Further Reading:
Why Do All Real Estate Logos Suck So Bad? (FoREM)
What Makes A Great Logo? (The Thinker)
Successful logos Explained (William L. Haig) credible, trustworthy, forward thinking
Technorati Tags: Logos, Branding, phallic awards

























