Bruce Clay is an SEO know-it-all. (I mean that in a good way, Bruce) I met Bruce at the SEO Workshop at ad:tech New York. He’s been involved with search engine optimization, I don’t remember, like since the Internet was invented. He was such a nice fellow, I thought I’d refer his website (and blog) to our readers. Further proof that offline networking (and niceness) works.
Now, let’s face it. It is all well and good to write and share our thoughts and insights, but what good is it to others if it cannot be easily found? Learn more about the mysterious world of SEO. Bruce can fill in the blanks (the unedited image above was taken from his website.)
TIP: Bruce Clay offered his SEO white paper to anyone who asked and left a card (for delivery). If you can, create a white paper in your niche or area of expertise and give it out to clients, prospects, associates, your blog readers (put it on your blog sidebar or send it to subscribers)– heck, give it to damn near anyone who could benefit from it. It is a great lead generator that costs very little.
Who do you read for SEO illumination stuff?
Further SEO and SEM Sources:
BIGLIST of Search Marketing blogs (Top Rank OnlineMarketing blog)
Technorati Tags: seo, bruce clay, sem, search marketing

















I Checked out his blog…You better have some time on your hands because the posts are a mile long. I am sure if there is a topic that you find a “must read” you would find no problem with the length of his posts. For the average person though, I don’t think they are going to be interested in spending 10 minutes reading a post.
I like your sentence “what good is it to others if it cannot be easily found?”. The framework at the very top is amazing.
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