Comments on: Revolutionary Agents Use Video - MMNAMAMANNNAMMMAM

By: Dave Weiss

Dave Weiss — Tue, 11 Mar 2008 20:59:44 +0000

If anyone is interested, our latest Chicago neighborhood tour video is up and online.

Go take a look.

By: San Francisco Real Estate: “The Scoop” » Blog Archive » Broker BlogWrap: Free Advice Forum

Sat, 19 Jan 2008 10:44:58 +0000

[…] 1) Rock & Roll astronauts discuss the benefits of using video in real estate listings. Yes, we said Rock & Roll astronauts …who ride motorcycles. This could be the end of the real estate industry as we know it. Or, a durable trend in RE marketing. [Sellsius] […]

By: San Francisco Real Estate: “The Scoop” » Blog Archive » San Francisco Real Estate: “The Scoop!”

Fri, 18 Jan 2008 06:01:06 +0000

By: Dave Weiss

Dave Weiss — Fri, 18 Jan 2008 02:14:51 +0000

By the way, check out our first Chicago Neighborhood Tour video. Hosting is courtesy of our Space Man friends.

You’ll see why we call our site www.WeRockChicago.com. More video to come.

One small step for REALTORs, one giant leap for the real estate marketing industry.

Hey Christian. How are you?

By: Dave Weiss

Dave Weiss — Fri, 18 Jan 2008 02:10:43 +0000

Not to defend anyone who baits by not putting the price on an ad for a listing, but when you spend big dollars on print, or produce video for a property, it makes it kind of difficult to go back and adjust the price.

The price today isn’t necessarily going to be the price next week. Particularly in a fluid market, putting the price on your marketing materials may actually be doing your clients a disservice.

By: Obeoman

Obeoman — Fri, 18 Jan 2008 01:30:37 +0000

How can any individual offer a marketing plan to anyone:

-that is hard to do or impossible by yourself,

-has no stated structure for distribution, aggregation or measurement,

-and is too expensive for the vast majority of the market?

Consumers will run from a bad experience - on both sides of this situation.

Obeoman

http://obeoman.blogspot.com

By: Brian Copeland

Brian Copeland — Thu, 17 Jan 2008 05:27:18 +0000

I have to say I’m quite confused how someone argue the potential “impact and effectiveness” of video. When we only look at video as making movies of homes, we are certainly limiting the power of the medium. Neighborhood testimonials, informational videos with local and personalized slants and subject-oriented channels are only a few of the impactful and effective ways video touches the marketplace.

By: Christian Sterner

Christian Sterner — Wed, 16 Jan 2008 22:22:47 +0000

And Tim…I commend you diving into video. I don’t have a huge amount of patience, so I completely understand your point of view. Just wanted to be sure to highlight that your work will be rewarded.

By: Christian Sterner

Christian Sterner — Wed, 16 Jan 2008 22:13:00 +0000

Competitive advantages don’t come easy. Video is hard to master, which is why most should hire a videographer. That said, the power of the medium cannot be under-estimated, and definitely should not be under-valued. At this point, it is either you (the forward thinking, early adopting real estate professional) or your competitor that becomes the local media. As a listing enhancement, video is the most powerful thing out there: above all else…a tool to win more listings verses competing agents. But, to think of video as only a listing enhancement is to vastly simplify the medium. Just as with blogging, video is about you becoming the source for hyper-local information. When someone types “Boulder Co parks” into Google and hits enter, who are they going to find: you or your competitor? If you lag on using video, you can expect to lose future business.

The thirst for hyper local information is something that you, the forward thinking real estate professional, need to quench by any means necessary. So, is video difficult? Yes…so is Harvard.

By: Tim Ayres

Tim Ayres — Wed, 16 Jan 2008 18:00:45 +0000

One thing about video: It’s HARD! I spent an hour or two yesterday trying to create a simple first video post for my blog. I got NOTHING. I guess you have to keep practicing. I’ll get it done soon though, I believe video is where it’s at in 2008!